Poster and book-cover design in The Modern Poster (1895)
Aubrey Beardsley
The Bodley Head design places a pale, elaborately dressed figure against a deep black field and a patterned wall. The Avenue Theatre announcement pairs another tall figure with a column of theatrical information. Both organise a narrow space through strong contrasts, fine outlines and carefully placed lettering.
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In the sources
The printed credit
DocumentedThe Modern Poster reproduces Beardsley’s Bodley Head design and his Avenue Theatre announcement.
Context & interpretation
The credited designs reproduced in the cited edition of The Modern Poster. This entry concerns the work shown in that collection.
Original passages
Source 1
The Modern Poster
By Aubrey BeardsleyOpen this page in the book
Passage & edition details
Location recorded at citation review: List of illustrations
Printed credit individually checked against the exact original page image. Line breaks normalised.
- Edition
- IMJ-0570-E001
- Reader page
- IMJ-0570-E001-P0024
- Original scan leaf
- 24
- Recorded leaf number
- 24
- Current Reader position
- 8
- Reader verification
- Matches the reviewed Reader
Source 2
The Modern Poster
Open this page in the bookPassage & edition details
Location recorded at citation review: Illustrated design
Original illustrated page and faithful Gallery crop individually checked against the exact active edition. This source is an image; no quotation is supplied.
- Edition
- IMJ-0570-E001
- Reader page
- IMJ-0570-E001-P0065
- Original scan leaf
- 65
- Recorded leaf number
- 65
- Current Reader position
- 46
- Reader verification
- Matches the reviewed Reader
Source 3
The Modern Poster
Open this page in the bookPassage & edition details
Location recorded at citation review: Illustrated design
Original illustrated page and faithful Gallery crop individually checked against the exact active edition. This source is an image; no quotation is supplied.
- Edition
- IMJ-0570-E001
- Reader page
- IMJ-0570-E001-P0093
- Original scan leaf
- 93
- Recorded leaf number
- 93
- Current Reader position
- 74
- Reader verification
- Matches the reviewed Reader
Source 4
The Modern Poster
By Aubrey BeardsleyOpen this page in the book
Passage & edition details
Location recorded at citation review: List of illustrations
Printed credit individually checked against the exact original page image. Line breaks normalised.
- Edition
- IMJ-0570-E001
- Reader page
- IMJ-0570-E001-P0025
- Original scan leaf
- 25
- Recorded leaf number
- 25
- Current Reader position
- 9
- Reader verification
- Matches the reviewed Reader
Illustrations
Continue exploring
Dudley Hardy
Hardy’s To-Day poster turns a lightly drawn figure into an energetic magazine announcement.
Shared source pageEugène Grasset
Grasset’s Salon des Cent exhibition poster joins a large female figure with flowers and lettering.
Shared source pageFred Walker
Walker’s design for The Woman in White opens the English poster-design discussion.
Shared source pageH. Herkomer
Herkomer’s Black and White advertisement places a raised sign above a dramatic figure.

